Block, Inc., helmed by Jack Dorsey, is launching Bitcoin payment systems for millions of U.S. merchants via its Square platform starting November 10, 2025, with no fees until 2026.
This initiative significantly impacts Bitcoin’s role in commerce, potentially altering merchant acceptance trends and driving a market reaction, highlighted by Block’s stock rise.
Block, Inc. (Square), led by Jack Dorsey, has unveiled a platform allowing Bitcoin payment acceptance with zero fees for U.S. merchants through 2026. The plan involves automatic BTC conversion with significant expected financial gains for the company. As Miles Suter, Head of Bitcoin Product, Block, emphasized: “The goal is to make Bitcoin ‘everyday money, not just a store of value,’ highlighting Square’s role in bridging traditional commerce and digital finance.”
The rollout encompasses millions of U.S. merchants utilizing the Square point-of-sale system. CEO Jack Dorsey aims to transform Bitcoin into “everyday money,” supported by initiatives like Cash App and Bitkey, facilitating digital finance integration. Square Accepts Bitcoin Payments for Millions of Merchants further explores the immense impact this initiative could have on the market.
Square’s Zero-Fee Bitcoin Rollout Until 2026
Block, Inc. (Square), led by Jack Dorsey, has unveiled a platform allowing Bitcoin payment acceptance with zero fees for U.S. merchants through 2026. The plan involves automatic BTC conversion with significant expected financial gains for the company. As Miles Suter, Head of Bitcoin Product, Block, emphasized: “The goal is to make Bitcoin ‘everyday money, not just a store of value,’ highlighting Square’s role in bridging traditional commerce and digital finance.”
The rollout encompasses millions of U.S. merchants utilizing the Square point-of-sale system. CEO Jack Dorsey aims to transform Bitcoin into “everyday money,” supported by initiatives like Cash App and Bitkey, facilitating digital finance integration. Square Accepts Bitcoin Payments for Millions of Merchants further explores the immense impact this initiative could have on the market.
Block’s Stock Hits Eight-Month Record High
Block’s stock surged 2.6% following the announcement, reaching an eight-month high. Merchants have shown positive feedback, with approximately 142 BTC accumulated by early adopters, despite New York’s regulatory constraints.
Financial analysts estimate a $300 million profit upside due to the increase in Bitcoin transactions. Regulatory concerns persist, particularly in New York, which impacts overall state-level adoption of the platform.
Square Enables 50% Auto-Conversion to Bitcoin
Similar integrations by PayPal and Stripe had previously led to increased consumer choice. Square’s current project, however, enables up to 50% auto-conversion to BTC, surpassing prior limits and fostering significant merchant interest.
Expert insights from Kanalcoin note significant interest in Bitcoin’s adoption as everyday money. Historical trends suggest potential for increased Lightning Network transactions, enhancing the digital payment ecosystem.
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