Brazilian football icon Ronaldinho Gaúcho has officially launched his cryptocurrency, STAR10, on the Binance Smart Chain (BNB Chain), promoting it as a tribute to his football legacy.
The token aims to provide holders with exclusive benefits such as signed collectibles, VIP experiences, and access to a personalized AI Agent.
Ronaldinho announced the launch on March 3 via social media, emphasizing that STAR10 is his “one and only official token.”
According to the project’s website, the initiative seeks to offer real value beyond speculation, with a portion of its fees directed toward social initiatives determined by the community.
The total supply of STAR10 is set at one billion tokens. Liquidity accounts for 25% of the distribution, while 20% is allocated for public sale.
Ronaldinho personally holds 20%, with another 15% designated for marketing and operations, 15% for the team, and 5% reserved for centralized exchange listings.
A lock-up period prevents Ronaldinho and his team from accessing their holdings for six months, after which the tokens will be gradually released over three years.
Insider Trading Allegations Raise Red Flags
Despite its promising debut, the token’s launch has been marred by allegations of insider trading. Within two hours of its release, STAR10 became one of the top-traded tokens on DEX Screener.
Blockchain analysts from Onchain Lens revealed that a wallet connected to Ronaldinho made nearly $5 million in profit by acquiring 20.79 million STAR10 for 48 BNB ($29,247) and selling a small portion while holding the rest, now valued at approximately $4.93 million.
Just days before the launch, Ronaldinho had warned fans about fake meme coins using his name. Critics argue that the timing of STAR10’s introduction, as meme coins decline in popularity, raises questions about the football star’s motivations.
Additionally, some experts fear that his involvement in the project could be exploited by the team behind it for financial gain.
Ronaldinho’s past crypto ventures have also come under scrutiny. In June 2024, he hinted at a return to the crypto space. However, crypto investigator ZachXBT had previously criticized the former footballer’s involvement in controversial projects associated with pump-and-dump schemes.
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