Charles Schwab said Schwab Crypto will begin a phased rollout to retail clients in the coming weeks, opening direct bitcoin and ethereum spot trading through a separate bank-linked account rather than the firm’s main brokerage ledger. The Schwab Crypto launch turns a long-signaled spot trading plan into a concrete retail product for existing Schwab customers.
In an April 16, 2026 announcement, Charles Schwab said the launch product will start with spot trading in bitcoin and ethereum and reach retail clients in phases over the next few weeks.
Charles Schwab maps out the Schwab Crypto rollout
The firm had already pointed to the service in its annual report, which said Schwab planned to launch spot crypto starting with Bitcoin and Ethereum. That same filing said Schwab clients already hold about 20% of the spot crypto exchange-traded product market, showing that many customers already use listed vehicles for digital-asset exposure.
That backdrop matters because Schwab is now moving those clients one step closer to direct coin ownership instead of fund-only exposure. Readers already weighing brokerage pricing can see why fee disclosure matters in Kanalcoin’s look at Schwab Bitcoin Trading Fees vs Robinhood, Fidelity.
How the account, fee, and custody stack will work
Schwab said pricing will start at 75 basis points on the dollar value of each trade, giving retail users a clearly published entry cost as the service comes online.
On Schwab’s cryptocurrency page, the company says clients still cannot buy or sell individual cryptocurrencies inside a standard Schwab brokerage account. The same page lets clients sign up for updates on the upcoming Schwab Crypto account, which will require a Schwab brokerage account to open.
According to the launch announcement, that crypto account will be offered through Charles Schwab Premier Bank, SSB, while Paxos will provide sub-custody and trade execution services. The structure separates brokerage holdings from direct crypto balances, which gives Schwab a bank-centered setup rather than a one-ledger exchange model.
That separation is part of the product’s significance because it emphasizes named counterparties, published fees, and defined custody roles rather than a generic crypto app experience. In a market where Kanalcoin recently noted that Less Than 1% of Crypto Protocols Disclose Market-Maker Terms, Novora Study Finds, a fixed brokerage fee and a disclosed service stack make comparison easier.
Why the launch matters for mainstream bitcoin access
Schwab’s own disclosure that clients already account for roughly 20% of spot crypto ETP holdings suggests the firm is not testing an entirely new audience, but converting existing crypto-adjacent demand into direct trading. That makes the rollout more meaningful than a headline experiment because it starts from an installed base that has already shown willingness to buy regulated crypto products.
The launch also narrows the gap between brokerage access and crypto-native platforms at a moment when market participants are still focused on bitcoin demand and price levels, themes that also sit behind Kanalcoin’s recent coverage of Bitcoin Analysts See Further Upside: Key Price Levels to Watch. If Schwab can move even a small share of that existing ETP audience into spot accounts, the product could become a template for how mainstream brokers package direct crypto for retail clients.
Disclaimer: This article is for informational purposes only and does not constitute financial or investment advice. Cryptocurrency and digital asset markets carry significant risk. Always do your own research before making decisions.
