Animoca Brands and Provenance Blockchain Labs announce the launch of NUVA, a marketplace for tokenized real-world assets, set to debut in Q4 2025 on the Provenance Blockchain.
The platform aims to unify the $30 trillion RWA market, offering institutional-grade assets, and potentially increasing Provenance Blockchain’s current $15.7 billion in secured assets.
NUVA Marketplace Launches to Tokenize $30 Trillion in Assets
Animoca Brands and ProvLabs have introduced NUVA, a marketplace aiming for SEC-regulated asset tokenization. The launch in Q4 2025 signals a move to integrate real-world asset value with blockchain technology.
Multi-Chain Strategy to Enhance $15.7 Billion in Assets
The initiative could transform the tokenized asset market, projected at $30 trillion by 2030. Market stakeholders anticipate a more unified ecosystem for real-world assets.
The financial impacts are notable: Provenance’s current $15.7 billion secured in assets is expected to grow. The multi-chain approach will enhance liquidity and regulatory compliance with SEC-backed assets.
NUVA’s SEC Compliance Tackles Past Fragmentation Issues
Past tokenization attempts faced challenges such as fragmentation. NUVA’s SEC-compliant model is a significant upgrade, integrating institutional quality assets into blockchain systems.
NUVA aims to bring institutional-quality assets to a unified, multi-chain ecosystem, marking a significant step toward a user-owned financial network and a more inclusive, on-chain financial system. — Yat Siu, Co-founder & Executive Chairman, Animoca Brands
Experts suggest NUVA could increase adoption rates by overcoming prior limitations. Predictions indicate a robust growth in on-chain financial systems, given the anticipated market size and regulatory framework.
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